WHAT WE DO
Did you know 84% of tourists pick up a brochure when deciding what to do on their trip? Print brochures in a convenient display stand are as popular in small markets as big cities and continue as the #1 in-market source for visitor information. A brochure is a way for advertisers to put their best foot forward and create a compelling reason for visitors to walk through their (your) door. Spotlight Brochure is specialized in reaching this unique audience. Our attractive and well maintained display racks showcase what our local community and region has to offer, providing detailed information for guests to explore, shop, dine, and be entertained 24/7. We understand the importance of each promotion and take great pride in our service. We make the success of your business our business.
Showcase the best of your region
Encourage guests to stay another night
A print brochure not only guides a hotel guest to local attractions. It gives them a great reason to stay another day or come back again. In fact, 1 out of 4 visitors extend their stay based on in-formation learned from a brochure. A conveniently located rack display in a high-traffic area enhances a brochure’s effectiveness in compelling guests to play longer and keep those beds full another night. Not only do guests prefer print brochures, but hotel front desk staff prefer print as well. Print brochures reinforce the value of face-to-face interaction with hotel staff. In this digital age, printed media remains the preferred support tool when providing guests with visitor information. See survey results
* Statistical Source - IAPBD & Bentley University Center for Marketing Technology
Get low-cost qualified leads
Research conducted by the Center for Marketing Technology at Bentley University confirms brochures are the #1 in-market influence on visitors' decision-making process. Leisure travelers continue to desire easy-to-find information about local and day trip attractions found in brochure displays. While 53% of hotel guests and travelers use their smartphones and devices to do research for their trips, when they're actually at the hotel, seeing a print display with brochures “drives spontaneity and impulse.” Hand-picked by tourists themselves, each brochure taken represents a potential customer. Effective and efficient, brochure display advertising delivers qualified leads at a cost no other vertical can provide. Stand out, get noticed, and be top-of-mind with today's travelers. We can help!
Our service and brochure display racks are free to qualifying locations because our fees are paid by the advertisers whose brochures and publications we distribute! We provide an attractive, contemporary brochure display rack available in black or red mahogany finish.
WHY YOU SHOULD HOST A DISPLAY — When given the choice between obtaining visitor information from a printed brochure or a digital kiosk, more guests pick print over digital. A brochure is a product that people use year after year, regardless of what technology comes onto the market. Guests appreciate having a trusted and reliable source of information at their fingertips. It’s incredibly easy to connect with something in print. You just pick it up. Sometimes, the simplest solutions are the best solutions.
If you would like to host a Spotlight Brochure display, or perhaps you require additional information, please connect with us.
HOST A DISPLAY
Granite Dells, Prescott, AZ